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Marcellus W. Alexander Jr.

Marcellus Alexander President
National Association of Broadcasters Education Foundation (NABEF)
Executive Vice President
Television, National Association of Broadcasters

Marcellus Alexander was named executive vice president, Television for the National Association of Broadcasters in October 2002. On April 1, 2004, he was named president of the National Association of Broadcasters Education Foundation (NABEF).

In his television role, his responsibilities include growing TV’s membership, as well as overseeing the Futures Summit, Small Market Exchange, account executive webcasts and key events and sessions at the NAB Show.

As president of NABEF, his focus is on delivering its mission of providing broadcast training programs that strengthen our industry’s workforce, as well as initiatives in support of the First Amendment, community service and philanthropy.

Prior to joining NAB, Marcellus was station manager and acting general manager of KYW-TV Philadelphia from 1987-89, and vice president and general manager from 1999-2002. While at KYW, he improved the station's news product, revitalized sales and strengthened its ties to the community.

Before joining KYW, Marcellus was vice president and general manager of WJZ-TV Baltimore. Under his direction, WJZ local news was expanded, Baltimore Orioles broadcasts were brought back, and through a network affiliation change, WJZ market dominance was sustained.

Earlier in his career, he spent 10 years in radio at the then-ABC owned and operated station WRIF-FM Detroit, rising through the ranks to become vice president and general manager. In 1986, Marcellus helped organize an investor group that purchased WRIF from Cap Cities/ABC.

A native of Austin, Texas, Marcellus holds a B.S. degree in speech and journalism from Texas State University. In 1994, his alma mater presented him with its Distinguished Alumni Award. The following year, he received an honorary doctorate degree from Western Maryland College in recognition of his community service.

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